Bane Consulting Services Blog

If you’ve spent any time on outbound sales, marketing outreach, or partnership development, you know this truth all too well: finding leads isn’t hard anymore. Today’s market is flooded with tools that help you build prospect lists, enrich contact data, and fire off personalized messages at scale. However, there’s a persistent gap that most lead generation strategies overlook—and it sits right at the intersection of automation and human connection.

As artificial intelligence continues to shape the future of business, many companies are racing to implement cutting-edge technology in customer-facing roles. While automation can boost efficiency and lower costs, a recent high-profile incident reminds us that AI customer service failures come with significant risks—ones that every business leader should weigh before phasing out human support teams.