Bane Consulting Services Blog

If you’ve spent any time on outbound sales, marketing outreach, or partnership development, you know this truth all too well: finding leads isn’t hard anymore. Today’s market is flooded with tools that help you build prospect lists, enrich contact data, and fire off personalized messages at scale. However, there’s a persistent gap that most lead generation strategies overlook—and it sits right at the intersection of automation and human connection.

LinkedIn's vast network of professionals offers unparalleled access to decision-makers, making it a top platform for B2B interactions. With the proper strategy, businesses can streamline B2B prospecting, facilitate social selling, and position themselves as industry leaders. LinkedIn isn't just a networking site; it's a dynamic ecosystem where businesses can leverage account-based marketing to carve out a niche.

The digital landscape is changing rapidly with AI becoming increasingly important in how content is discovered and shared. While writing primarily for humans remains essential, understanding how AI systems process and prioritize content can help ensure your valuable insights reach their intended audience. This guide provides practical, tested methods to structure your content in ways that work effectively for both human readers and AI systems.

In the fast-paced world of software development and IT, the rules of the game are continuously evolving. With this constant change, many tec

There was a time not too long ago when Microsoft’s CSP Advisor Program was the talk of the town. Between 2014 and 2016, this program opened

The digital revolution is upon us, and Artificial Intelligence (AI) is at its forefront. Industries worldwide are witnessing transformative

In today's rapidly evolving digital marketplace, understanding and adapting to the nuances of buyer behaviour is crucial. Gone are the days

In today's rapidly evolving business landscape, a profound shift is reshaping how organizations approach digital transformation strategy.

Discover a streamlined AI lead generation workflow for small and medium-sized businesses (SMBs). In this video, I outline the key steps...

In today's digital landscape, video is king. A well-executed video content strategy can not only boost your business's visibility but also d

We've been collaborating with Dynamics partners and users to explore innovative ways to enhance their CRM capabilities.

A common issue encountered with LinkedIn is the perception of certain posts as "cringe", diminishing their intended impact. Overcoming this

In today's fast-paced digital ecosystem, content marketing has emerged as one of the most effective tools for businesses looking to attract

Remember when answering a business phone was the norm? Those days are long gone. In my decade-long journey with Bane, I've witnessed a drama

In today's digital landscape, LinkedIn has emerged as a powerful platform for businesses to connect with professionals, establish thought

Businesses, regardless of their size, can leverage AI to enhance their marketing strategies, streamline operations, and ultimately drive hig

Since we have had such a great response to our free Hyper Targeted Lead List promotion, I decided we should do a webinar on the topic.

By being laser focused on my ICP I can quickly adjust my outgoing messaging to hone my metrics. You can use AI to help craft your initial m

The first thing we do is start with an existing account from his case studies or website. We used an event service company

I wanted to create this for my SMB clients who don’t need as many tools to get a campaign up and running.