Our Summer Promo has been going strong and we have had several companies take us up on our offer of a Free Hyper Targeted Lead List for their business.
We are going to keep this running throughout the Summer to coincide with our Summer Webinar Series we are delivering with Chambers of Commerce’s across Canada.
Since we have had such a great response to our free Hyper Targeted Lead List promotion, I decided we should do a webinar on the topic.
We will be hosting this session in a few weeks and its limited to 20 seats as there is a lot to cover.
This is more of an intermediate webinar and assumes you have a working knowledge of ChatGpt or are familiar with AI language models and would like to integrate them into your lead gen and outreach activities.
We are going to run through building a campaign from scratch using Clay and leveraging Smartlead AI to feed them into email campaigns.
Sign up for the webinar here
In the meantime.
I thought I would share a few of the use cases we have run into so far.
What I love about using these new tools like Clay is that every company provides a unique challenge to overcome. Once we do build out that workflow however, we can template it and offer it to other businesses.
We have done everything from research and find lookalikes with a 90% match score in a very targeted geographic zone to finding companies who received first round of funding but don’t have anyone on staff to handle the bookkeeping. Clay with integrations is extremely powerful and I am testing some new tools lately to help cut down costs.
It is pretty eye opening when you see the difference in conversions in a Hyper Targeted Campaign vs a generic campaign targeting a wide audience of users with no segmentation.
I hope you find some inspiration in these and if you would like to get a template of any of these workflows or if you wanted to see what a Hyper Targeted List would look like for your business.
Please reach out and we would be happy to work with you to build that out.
US Based MSP (Managed Service Provider) – They had an existing client list which they wanted to clone with more targets for their business. They wanted to drill down into the local counties which provided a unique challenge which we overcame using AI Agents and Longitude and Latitude Coordinates. We leveraged Clay’s lookalike integration with Ocean.IO to find highly accurate matched companies.
Social Media App Company – They were looking for the contacts of Social Media execs in the professional sports industry. We were able to quickly build a list for them and then enrich with Cell Phone numbers which was their preferred method of contact. We leveraged a new integration that allowed us to easily find the Cell Phone numbers of all the targets.
Outbound Call Centre - Their current process involved the reps opening up google maps and manually looking for Accounts to target for their POS systems. Â We built a workflow that was easily able to produce a few thousand targets a week in CSV format that we fed into their Dialling software. Increasing efficiency and output so much we had to take a pause while they rebuilt their backend workflows to handle the influx of targets.
Web Developer targeting Etsy sellers - We used an integration called StoreLeads to pull information and feed them directly into a table that we then enriched and filtered for geography and web traffic to ensure they were worth targeting. We then built an automated Workflow with AI to create a quick intro script for these accounts using their value proposition.
Security Partner:Â they were looking to target companies of a certain size and revenue in a targeted Geography, but we wanted to segment further based on specialization. We needed to use a combination of LinkedIn Navigator to target technologies and companies and then find the email and phone numbers using integrations in Clay.
Please be sure to add your name to the waitlist for this webinar if you cant attend as our last few sold out and this is a hot topic right now.
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